Comments on: Valuable content will help you sell http://www.valuablecontent.co.uk/valuable-content-will-help-you-sell/ Content that works Sat, 04 Feb 2012 15:24:45 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Nick http://www.valuablecontent.co.uk/valuable-content-will-help-you-sell/comment-page-1/#comment-1267 Nick Wed, 26 Jan 2011 12:23:27 +0000 http://thewireframe.co.uk/wordpress/?p=89#comment-1267 Hi, Sonja. Another great article. I'm learning so much from it. I have a business blog on my website but I'm finding it a little difficult to fill with decent content. Your advice is really helpful! Many thanks, Nick Hi, Sonja.

Another great article. I’m learning so much from it. I have a business blog on my website but I’m finding it a little difficult to fill with decent content. Your advice is really helpful!

Many thanks,

Nick

]]> By: A Little Bit of Smugness | Barbary Solutions http://www.valuablecontent.co.uk/valuable-content-will-help-you-sell/comment-page-1/#comment-1048 A Little Bit of Smugness | Barbary Solutions Wed, 05 Jan 2011 11:43:25 +0000 http://thewireframe.co.uk/wordpress/?p=89#comment-1048 [...] informative, engaging and valuable to your customers. You can read about their approach in this great article by [...] [...] informative, engaging and valuable to your customers. You can read about their approach in this great article by [...]

]]> By: sonja http://www.valuablecontent.co.uk/valuable-content-will-help-you-sell/comment-page-1/#comment-107 sonja Wed, 26 May 2010 22:31:10 +0000 http://thewireframe.co.uk/wordpress/?p=89#comment-107 I totally agree with your 'gradual movement' plan John - spot on! Loved following your 'Great Content Marketing Experiment' too. Many thanks, Sonja I totally agree with your ‘gradual movement’ plan John – spot on! Loved following your ‘Great Content Marketing Experiment’ too. Many thanks, Sonja

]]> By: John Bottom http://www.valuablecontent.co.uk/valuable-content-will-help-you-sell/comment-page-1/#comment-101 John Bottom Fri, 21 May 2010 11:03:25 +0000 http://thewireframe.co.uk/wordpress/?p=89#comment-101 Sonja - nice post, and great blog in general. And I heartily agree with your sentiments, especially the one about attitude. There is overwhelming evidence that a content-based online marketing strategy is more effective these days than a pure, old-style 'interruptive' approach, but it's still hard for many to get out of the mindset. A gradual movement is required. Continue with outbound marketing, but increase the quality and variety of content that is offered as fulfilment. When these pieces start to drag in business of their own accord, I think most marketers will see where the real value is... Keep up the good blogging! John Sonja – nice post, and great blog in general. And I heartily agree with your sentiments, especially the one about attitude. There is overwhelming evidence that a content-based online marketing strategy is more effective these days than a pure, old-style ‘interruptive’ approach, but it’s still hard for many to get out of the mindset.

A gradual movement is required. Continue with outbound marketing, but increase the quality and variety of content that is offered as fulfilment. When these pieces start to drag in business of their own accord, I think most marketers will see where the real value is…

Keep up the good blogging!

John

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