Marketing is a dirty word for many in the small business world. It’s something you know you ought to be doing but it’s a bit confusing, a little distasteful somehow and difficult to get excited about when you’re busy with clients.
I’m sure that some of the confusion springs from the blurry definitions of marketing that are bandied around […]
Entries Tagged as 'Marketing materials'
Back to basics: what is marketing (and where do you start)?
September 18th, 2009 · 4 Comments
Tags: Defining your proposition · Marketing · Marketing materials · Marketing strategy · sales vs marketing
