In December, most small business owners will snatch some time in between signing Christmas cards to think back over the year and assess how the business has fared. You’ll check the figures - profitability, margin, new clients won - and compare these to previous years. Even if 2008 has been a good one, you’ll wonder how to improve your marketing to weather […]
Entries Tagged as 'Case studies'
One simple step to better marketing in 2009: ASK YOUR CUSTOMERS
November 27th, 2008 · No Comments
Tags: Case studies · Customer feedback · Defining your proposition · Marketing · Testimonials
How to market your services wth written content
March 19th, 2008 · No Comments
Selling professional services is tough. With no physical ‘product’ to demonstrate it is really hard to prove your unique expertise and set yourself ahead of the competition. Just saying you are ‘market-leading’, ‘cutting-edge’ or ‘quality-driven’ is not enough. There are hundreds of other companies in your field pushing the same empty buzzwords. How can you […]
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